Being found (or not found) on Google matters A LOT for your business. Yes, you can bring traffic to your site in many other ways such as social media, email lists, or word of mouth, but a Google search is still one of the best ways to get fresh eyes on your product or...
Having a team of skilled article writers is essential for any business that wants to increase its online presence. Before the internet, article writers worked primarily for magazines or newspapers, But, those opportunities are not quite as prevalent with many...
With all the opinions about how to build an impactful and successful business, it can be overwhelming to figure out which advice is the best for your brand. Finding the right approach takes trial and error for any business, but implementing an intentional brand...
As a health and wellness brand having a consistent and effective content strategy plan to engage and promote your product is imperative. One tool for achieving this plan is by creating a content calendar which will help in planning, organizing, and scheduling all of...
Being experts in content marketing, writing, SEO, and business has given us many opportunities to appear on industry-specific podcasts. Here is a round-up of the most recent podcasts where Ana or the RWS have been featured: Paid copywriter Podcast/YouTube In this...
When putting together a product marketing team, one of the essential elements for success is having team members with the right expertise. After all, you probably won’t get far selling something that nobody on your team has ever had personal experience using. ...
The competition among health and wellness brands is fierce. From flashing banners to subscription pop-ups, consumers are constantly bombarded with an excess of attention-grabbing techniques throughout the day. In fact, digital marketing experts estimate that the...
SEO has been around for a while, but it's quickly changing, like most things in tech. While the idea of SEO may feel daunting if you’re unfamiliar with it, even implementing some simple changes to your existing content — and making SEO content strategy a key aspect of...
If you’re a fan of science fiction movies, then the notion of a robot takeover may feel very much contained in the minds of Hollywood creatives. While a robot takeover may not be in our future for some time, Artificial Intelligence or AI has exploded onto the scene...
The idea of content creation and search engine optimization (SEO) may seem somewhat simple and straightforward at first, I mean just write a few articles with some keywords in them, right? While this used to be the case, content marketing and SEO has grown so much...
About Chomps Chomps makes high-quality beef sticks from a variety of protein sources. Their products are unique in that unlike traditional beef jerky, the Chomps meat sticks are free of added sugar, nitrates, the top 8 allergens, and fillers. For a meat-based product,...
The dietary supplement market is expected to grow by almost 9% between now and 2030. But how do you stand out in such a crowded space? The key is having the right marketing strategy that speaks to your target customer. What is dietary supplement marketing? Dietary...