The idea of content creation and search engine optimization (SEO) may seem somewhat simple and straightforward at first, I mean just write a few articles with some keywords in them, right? While this used to be the case, content marketing and SEO has grown so much...
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Best Practices for Outsourcing Content Writing
To compete in this digital world, your business needs a lot of content. Not just a website, but also social media posts, blogs, email campaigns, and more. The volume of content that needs to be created can be overwhelming for any business, especially when you have...
How to Market Dietary Supplements
The dietary supplement market is expected to grow by almost 9% between now and 2030. But how do you stand out in such a crowded space? The key is having the right marketing strategy that speaks to your target customer. What is dietary supplement marketing? Dietary...
3 Questions to Ask Before You Hire a Health and Wellness Freelance Writer
Looking to hire a health and wellness freelance writer? I have some advice. You have decided that you need help with content creation for your website. Your blog has been dormant for months, website visits are down, you know nothing about SEO, and product sales have...
FDA Claims for Supplement Brands
You have an awesome supplement you are ready to take to market. You know it will help tons of people improve their health. You have spent so much time making sure the production process is of the highest possible quality and you are meeting all the CGMP standards set...
Best Books for Writers: 2022
While the internet is loaded with all the information you need to become a writer, there is definitely some benefit to reading a book to help you get started. There are several books that have guided me on my journey. Here are some of the best books for new...
How I Became a Health and Nutrition Writer as a Dietitian
I thought I would share a bit in this post about how I became a health and nutrition writer as a Registered Dietitian and created the career of my dreams. A Brand New RD When I was a brand new Registered Dietitian all I wanted to do was counsel people on how to lose...
Meet the Writing Team: Lauren Panoff, MPH, RD
The expert team at Reisdorf Writing Service each have their own journey to share of how they became registered dietitian writers. Here is Lauren Panoff's story. My RD Career Path I initially decided to become a dietitian as a result of my struggle with disordered...
Meet the Writing Team: Sharon Lehman, RD
The path to being a freelance health and nutrition writer can be different for everyone. I shared my story of how I became a freelance writer in a previous post. I thought I would give the rest of the team of expert RD writers an opportunity to share their journey as...
Meet the Writing Team: Emily Hirsch, MS, RD
The path to being a freelance health and nutrition writer can be different for everyone. I shared my story of how I became a freelance writer in a previous post. I thought I would give the rest of the team of expert RD writers an opportunity to share their journey as...
Our Process: Working with Health and Wellness Marketing Experts
Here at RWS, we work with health and wellness companies both big and small. We have clients with huge marketing departments and big budgets. We have solopreneurs who just need some help connecting with their ideal customers. But, the bottom line between all of these...
What is EAT for SEO? Why Does It Matter for Your Health and Wellness Website?
Being found (or not found) on Google matters A LOT for your business. Yes, you can bring traffic to your site in many other ways such as social media, email lists, or word of mouth, but a Google search is still one of the best ways to get fresh eyes on your product or...