Ana Reisdorf, MS, RD

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How to Market Dietary Supplements

How to Market Dietary Supplements

The dietary supplement market is expected to grow by almost 9% between now and 2030. But how do you stand out in such a crowded space? The key is having the right marketing strategy that speaks to your target customer. What is dietary supplement marketing?  Dietary...

Must-Have Software for Writers

Must-Have Software for Writers

To be a writer, all you really need is some type of word processing program like Microsoft Word or Google docs and a Paypal or Stripe account to collect payments. You can even go old-school and only accept checks.  Really, to be a writer, you don’t need much of...

How to Hire a Recipe Creator

How to Hire a Recipe Creator

Customers love recipes. Having a collection of quality recipes on your website (that include your product of course) will help your SEO and keep users coming back for more. Or offering a desirable email list opt-in with original recipes is a great way to collect...

FDA Claims for Supplement Brands

FDA Claims for Supplement Brands

You have an awesome supplement you are ready to take to market. You know it will help tons of people improve their health. You have spent so much time making sure the production process is of the highest possible quality and you are meeting all the CGMP standards set...

Finding the Best Digital Strategy Agency

Finding the Best Digital Strategy Agency

Social media, blog posts, ads, video, podcasts, email sequences, oh my! It is a noisy, noisy world out there with online content, particularly in the health and wellness space. As a health and wellness brand, how do you stand out or keep up?  You simply can’t do it...

Case Study: Else Nutrition

Case Study: Else Nutrition

About Else Nutrition Else Nutrition is an industry-changing line of plant-based nutritional shakes for toddlers and kids. Made from almonds, buckwheat, and tapioca Else has created several incredible, clean label 100% vegan nutrition products made specifically for...

Case Study: Sadie Wells Health

Case Study: Sadie Wells Health

About Sadie Wells Sadie Wells is a registered dietitian and personal trainer who works with busy moms to improve their health and well-being. Her successful nutrition practice focuses on weight loss, detoxification, and gut health to help women feel their absolute...

Case Study: Bey Moss

Case Study: Bey Moss

About Bey Moss Bey Moss, founded by entrepreneurs Nick and Charmaine Bey, is a high-growth dietary supplement brand with a line of products all containing sea moss. Purple sea moss is one of the most nutrient-rich foods on the planet and an incredible source of...

Best Books for Writers: 2022

Best Books for Writers: 2022

While the internet is loaded with all the information you need to become a writer, there is definitely some benefit to reading a book to help you get started. There are several books that have guided me on my journey.  Here are some of the best books for new...